Privacy policy

Last Updated: September 2026

Welcome to Little Wonderly (littlewonderly.com). We respect your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website, purchase our personalized canvases, or interact with our services.

1. Personal Information We Collect

We collect personal information that identifies or reasonably links to you. This includes:

  • Contact Information: Full name, shipping address, billing address, and email address.

  • Transactional Data: Order history, items viewed, cart contents, and purchase details.

  • User-Generated Content: Photos and images you upload to our platform to create personalized artwork.

  • Technical & Usage Data: IP address, browser type, device information, and site interaction data collected via cookies.

  • Financial Information: Payment details processed securely via third-party payment gateways (e.g., Shopify Payments, PayPal). We do not store full credit card details on our servers.

2. Image Privacy & AI Customization

As a personalized canvas store, we treat your family and personal photos with the highest level of care:

  • Strictly Functional Use: Uploaded photos are used solely to generate the custom artwork you ordered. We never use your photos or child's likeness to train public AI models or for marketing without your separate, explicit, written consent.

  • Automatic Image Purge: Unpurchased generated images and uploaded photos are automatically purged from our active storage servers within 30 days. Images linked to completed orders are retained for 45 days from the purchase date to assist with fulfillment and customer support, after which they are permanently deleted.

  • AI Generation: By uploading an image, you acknowledge that the final portrait is created through digital and AI-assisted art techniques based on your provided input.

3. How We Use Your Personal Data

We use your information to:

  • Fulfill Orders: Process payments, generate custom artwork, and arrange shipping with fulfillment partners.

  • Customer Support: Respond to inquiries, process returns/exchanges, and manage your account.

  • Marketing & Communications: Send relevant promotional communications and show interest-based ads (you may opt out at any time).

  • Security & Compliance: Prevent fraudulent transactions and comply with legal obligations.

4. How We Share Personal Information

We share your information only with trusted service providers necessary to operate our store:

  • Shopify: Our store is hosted on Shopify, which manages our database, checkout, and analytics under strict privacy terms.

  • Fulfillment & Shipping Carriers: We share delivery names and addresses with printing and shipping partners to deliver your order.

  • Advertising Partners: We utilize third-party tools (such as Google and Meta) to deliver targeted ads. You can opt out of targeted ad data sharing using standard browser controls.

5. Targeted Advertising & Opt-Out Rights

Under certain legal jurisdictions (including U.S. state privacy laws), sharing data via cookies for targeted advertising may be defined as a "Sale" or "Sharing" of data.

  • Opt-Out Rights: You have the right to opt out of targeted advertising and the sale/sharing of your personal information.

  • Global Privacy Control (GPC): If your browser sends a GPC signal, we automatically honor it as an opt-out request for that browser and device.

  • Minors: We do not knowingly collect, sell, or share personal information of children under 16 years of age for advertising purposes.

6. Your Rights & Choices

Depending on your location (EU/UK, USA, etc.), you have the following rights regarding your personal data:

  • Access & Portability: Request a copy of the personal data we hold about you.

  • Correction & Deletion: Request correction of inaccurate data or full deletion of your personal data and uploaded photos.

  • Withdraw Consent: Withdraw any previously granted consent for marketing or data processing.

To exercise any of these rights, please contact us at info@littlewonderly.com.

7. Cookies & Tracking

We use cookies to maintain your shopping cart, remember user preferences, and analyze site traffic. You can manage or block cookies through your browser settings, though some site features may be impacted.

8. International Data Transfers

Your information may be processed and stored outside your home country (including in the United States and European Union). When transferring data internationally, we rely on recognized legal transfer mechanisms such as Standard Contractual Clauses (SCCs).

Contact Information

For any questions regarding our Privacy Policy or your order, please reach out to us:

  • Business Name: Little Wonderly

  • Email: info@littlewonderly.com

  • Live Chat: Use the button in the bottom right to speak with one of our support team members

  • Business Headquarters Address: Mithimnis 1, Metamorfosi, Greece

  • Support Hours: Monday to Sunday, 9:00 AM – 5:00 PM ET (4:00 PM – 12:00 AM EEST)